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Recovery companionLive · Infiniti Group & NEM Recovery

There before they’re ready.

Dawn is a recovery companion built on lived experience. It meets people at 2am, without labels or pressure, and holds the door open until they are ready for more. Live as Chaddict for Infiniti Group and AskEvaMarie for NEM Recovery Centers.
D DAWN
Dawn · Chaddict · Infiniti Group 2:14am
New conversation
Visitor
I don't think I have a problem. My wife does.
Chaddict
Fair enough, and you don't have to put a label on any of it. I'm not here to talk you into something. What is going on at home that had you typing this at all?
Visitor
Honestly? It has been bad for a while. I just don't want a lecture.
Chaddict
No lecture here. Tell me what a bad week looks like, and we will take it from there.
D Behind the reply steady
Tone readDefensive, testing the water
ApproachNo labels, no pressure
VoiceChad Carlsen, lived experience
SafetyCrisis signals watched, none present
Hold the thread✓ Door kept open · on the record
Built with and live at
Infiniti Group NEM Recovery Centers
How it works

The conversation before the first call.

Most people who need help are not ready to call a treatment center. Dawn meets them where they actually are, at whatever hour they find the nerve, and stays, so the door is open the moment they walk toward it.

They reach out
At 2am, ashamed, unsure, testing the water
Met, not managed
No labels, no pressure, no script
The thread holds
A steady tone, however long it takes
Readiness heard
Signals noticed, never forced
Connected
A human and a real number, when they ask
No pressure at 2am. A real path the moment they are ready.
Dawn · Recovery platform 2 companions live
2
Companions live
Thousands
People supported
24/7
Always on
Chaddict · built on Chad CarlsenLiveInfiniti Group
AskEvaMarie · built on Natalie Eva MarieLiveNEM Recovery
Your companion · built on your program's voiceNextyour center
UnderneathOne engine, one safety framework, one steady register
01 · Built on lived experience

A real voice, with their blessing.

Every Dawn deployment is a distinct personality built around a real person. Chaddict carries Chad Carlsen's twenty-plus years in behavioral health and the co-founding of Hope by the Sea. AskEvaMarie carries Natalie Eva Marie's own recovery. The warmth is not a script. It is a person, at scale.

  • A distinct personality per program
  • Real backstories, shared with permission
  • The same steady approach underneath
02 · The register that keeps people talking

One wrong tone ends it. The tone never moves.

People arrive carrying shame or fear, often braced to be told off. Dawn answers with empathy first and thoughtful questions second, and the register holds steady no matter what gets shared, because the moment it slips, the conversation is over.

  • Empathy first, questions second
  • Judgment-free, whatever gets shared
  • No push toward intake, ever
Dawn · The register steady
Tone
Steady, no matter what gets shared
Labels
None, unless they bring one
Pressure
None. The door just stays open
Memory
Holds the thread, picks it back up
ResultPeople who came to argue stay to talk
Dawn · Safety framework always on
Crisis protocol
✓immediate
Human handoff
✓warm
Hours
24/7
Every exchange
✓logged
Crisis signalRoutedto a person, immediately
Ready for helpConnecteda number a human answers
Not ready yetHeldthe door stays open
03 · Safe by design

A companion, not a counselor.

Dawn knows exactly what it is not. It never diagnoses and never prescribes. Crisis signals route to a person immediately, and when someone points toward readiness, the handoff is warm: a real phone number, a human voice, your program's own intake.

  • Never diagnoses, never prescribes
  • Crisis signals routed to a person, immediately
  • A warm handoff into your program, when they ask
Built with Infiniti Group and NEM Recovery

The front door, open all night.

Dawn runs live as Chaddict and AskEvaMarie. The numbers below are the product, not a projection.

Across both deployments
Thousands
of people supported

A consistent, human front door for people considering treatment, at whatever hour they find the nerve to type.

One conversation
350+
messages, from a no to a maybe

One user arrived saying they did not want help and stayed for more than 350 messages. That almost never happens in a traditional intake flow.

The window
24/7
open when they are

The moment someone is willing to talk does not wait for business hours. Dawn is there at 2am on a Tuesday, in your program's own voice.

Put Dawn behind your program.

Bring us the conversations your team cannot be awake for. We will show you what Dawn holds, in your program's voice, under your rules, in two weeks.

Contact sales → Read the recovery story