AskTodd is an AI legal strategy worker modeled on decades of practice at PulseLaw LLP, one of Canada's leading law firms. The worker provides 24/7 support for clients exploring legal options, helping them understand their situation, evaluate potential strategies, and prepare for consultations with their legal team.
Legal questions rarely arise at convenient times. AskTodd ensures that when a client needs guidance, whether it is a Sunday evening or a holiday, there is a knowledgeable resource available to help them think through their next steps.
The Challenge
The legal industry faces a persistent access gap. Clients often delay seeking legal advice because they are unsure whether their situation warrants it, intimidated by the process, or simply unable to reach their lawyer outside business hours. By the time they do connect, they may have already made decisions that limit their options or failed to preserve critical evidence.
For law firms, the challenge is equally pressing. Associates spend significant time on preliminary client conversations that cover foundational concepts rather than substantive strategy. Potential clients who visit the firm's website leave without engaging because there is no immediate way to get answers to their questions. The gap between initial interest and formal engagement is where firms lose the most prospective clients.
The Worker
AskTodd draws on the strategic thinking and practice experience of senior partners at PulseLaw LLP to provide substantive, context-aware guidance. The worker does not offer legal advice in the formal sense but helps clients frame their situation, understand the landscape of options available to them, and arrive at a first consultation better informed and better prepared.
- Strategic orientation: helps clients understand their legal position and the range of approaches available, from negotiation to litigation
- Consultation preparation: guides clients through the information they should gather and the questions they should ask before meeting with their lawyer
- Practice area navigation: directs clients to the right team within the firm based on the nature of their issue, from corporate disputes to intellectual property
- 24/7 availability: provides meaningful support outside business hours when clients are most likely to be researching their options
The Impact
AskTodd has redefined the client intake experience at PulseLaw LLP. Prospective clients who engage with the worker arrive at their first consultation with a clearer understanding of their situation and more focused questions, which allows the legal team to move directly into substantive strategy rather than spending the first hour on orientation.
The best legal outcomes start with better-prepared clients. AskTodd makes that preparation accessible to everyone, not just those who already know how the system works.
The worker has also served as a powerful business development tool, converting website visitors into qualified consultations at a significantly higher rate than traditional contact forms. For a profession built on trust and expertise, AskTodd demonstrates that AI can extend both without diminishing either.
