GeoTab Assistant

Overview

Client: Geotab
Industry: Events & Sponsorships
Challenge: Geotab’s sponsorship sales process was inefficient—partners and sponsors had to manually click through various links, calculate costs themselves, and struggle with fragmented options. This led to lost opportunities and a tedious experience for potential sponsors.

Solution

Gambit developed an AI-powered sponsorship assistant that knew all sponsorship options, pricing, and availability. The AI asked sponsors clarifying questions such as budget, goals, and event preferences, then automatically built a customized sponsorship package for them.

Results

– Sold out sponsorships for the event, demonstrating the AI’s effectiveness in simplifying decision-making for partners.
– One attendee remarked, “I couldn’t believe how much bigger the sponsorship area was and how full it was!”
– Enhanced sponsor experience by eliminating the guesswork, streamlining the process, and increasing engagement.